Working with globally minded companies, our team of content strategists and journalists find where you fit in — and stand out. WSL helps you define your content strategy, design your editorial identity and create unique packages tailored to your industry and audience — including smartletters, premium dossiers, brand content, editorial events, videos and social media toolkits.

WSL provides strategic consultation and content workshops that will help position your brand as a marketplace leader, and strengthen connections and communication with employees.

Reaching beyond your everyday content strategy, we see content as strategy.

As Worldcrunch founder Jeff Israely recently wrote on Harvard Nieman Lab, we help brands "find, engage and track current and future customers by telling stories alongside the selling of products."

WSL can also help in conceiving and executing special operations and dedicated content campaigns that can be distributed globally thanks to our network of international media partnerships.

Le Tour du monde des idées on FRANCE CULTURE

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Süddeutsche Zeitung's International

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Huffington Post

We help companies and institutions tell their stories with text, audio and video content that engages, educates and activates audiences through compelling storytelling.

WSL delivers high-caliber English writing to strengthen thought-leadership positioning for top business executives and public figures.

FAB Beauty (L'Oréal) here and here

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BOTANICALS WEBSITE

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SPAIN TOURISM

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FRANCAISE DES JEUX LONG video and short video

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WORD TRAVELS: JUGAAD

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Solvay infography and "New Delhi Pollution" here

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Holacracy video

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On This Day

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TAke 5 here and here

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QUOTE/UNQUOTE

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THIS DAY IN SPACE HERE AND HERE

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OneShot format: DANCE PRACTICE / MOSCOW BAR / TANZANIA / MARNI / CALABRIA

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INA MAY '68 ONESHOTS

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INA CANNES ONESHOTS

Smartletters are tailor-made, mobile-friendly newsletters on topics that are important to a company's activities. Each edition contains thought-provoking and easily digestible stories from around the world, exclusively translated into English and promptly delivered into the inboxes of your choice.

Whether you want to stay up-to-date or spark new ideas, Worldcrunch Story Lab smartletters are an intelligent and time-efficient tool.

You can take a look at a copy of our Smart Cities International edition, our Smart Mobility newsletter or and Response and Resilience newsletter.

Digging deeper and reaching wider than ever before, premium dossiers offer a series of articles from the best journalists, regardless of language or geography. Thanks to a unique global network of partnerships, we can deliver rights-cleared content from the top international media outlets providing an unprecedented range of stories and viewpoints.

Click here for an example of premium content.

The social media toolkit offers ready-made updates to start conversations and engage in real time with your audience. Complete with links, images and hashtags, the toolkit frees up your time and attention to focus on interacting with your customers and managing the relationship.

To build live events with lasting value requires an editorial strategy that can articulate your world vision for employees, clients and thought leaders in your company's field. We can help you conceive, position and manage the event, by sourcing the best venues, creating top content and recruiting A-list international speakers.